Petra Malmo Essay

AfricaPetra malena moe or more commonly known as Malla moe, was a missionary for about 28 years. Malla moe was born on September 12, 1863 in hafslo, Norway. In those years she had to overcome the struggle of some hard times. Malla moe ‘s mother Brita Lonhiem moe gave birth to nine children . Out of the nine children only six lived and Malla moe was one. She was a survivor from the beginning. When she was about 12 years old she started to go to evangelistic meetings. When Malla Moe’s aunt was on her death bed she asked Malla moe to come with her to heaven. Malla moe began to want a deeper walk with God. Later after her father’s death it made her realize that our actions must follow beliefs even if it was different than the â€Å"normal† religious behavior. Malla moe made a promise to her mom on her death bed to take care of her little sister Dorothea after she had peace and assurance of her own salvation. This is when Malla moe began to want to serve God and tell people about God’s word. Karin (Malla Moe’s sister), invited Malla moe and Dorothea (Malla Moe’s other sister) to come live with her in Chicago. When Malla moe was there she attended trinity Lutheran church, but more importantly she attended moody church led by Reuben Archer Torrey. Torrey was a man that challenged Malla moe to become a missionary. Even though she desired to become a missionary she lacked in the education to do so. In 1891 the conflict became more heated when she attended Fredrik Franson’s evangelistic meetings. In June a group of missionary’s arrived to begin there langue’s study with East Africa Free mission in ekutandanei, natal. The reality of the African life quickly tested the faith and commitment of the missionary’s. Many missionaries could not take the harsh conditions of Africa. Malla moe had to go through intense langue study because of her lack in education. As a supplement to the program she spent short periods of time in African tribal kraals (camps). Malla moe joined in African work with a native, mapelepele gamede. They were both baptized together but Malla got baptized then for the second time. mapelepele gamedes inability to read was a stumbling block, but after a long time in the forest he returned with a great gift of immediate literacy. Malla Moe thought it was truly a miracle from God. He was renamed Johane, then he became Malla’s life long companion and a great helper as she faced problems with her language and cultural background. He also became a national helper that would accompany her into the kraals (camps) and help her train native converts. In 1898 a permanent mission site was built, named bethel. That is where Malla spent most of her time for the next fifty six years. She was a driving and forceful leader where ever she worked. After the three-year furlough in 1902 Malla begun to gather financial and spiritual support. A group called Afrika Gruppen in Minnesota, sent fund to help support Malla Moe from 1904 until her death. One of Malla’s three years were spent in Norway. When Malla was in chapel she was forbidden to speak because of her loud outburst, and her blunt way she spoke to people, which was appropriate in Africa but not in Norway. In Norway they had a very conservative chapel service compared to the African Service she was used to. In 1916 a furlough extended the next six years. At that time Malla worked in Chicago, east and west coasts and in Canada. When she was in Norway she had more successful visits then the pervious one and she helped in some of the revivals. During that time she was disabled with a hip injury for the second time. In October 1992 she returned to Africa. Because of Malla moes dominating behavior and her disregard of others’ feeling and responsibilities. But because of the head of a new bible school dropped the request of eliminating her from the staff. Malla Moe’s term begun and lasted the following thirty-one years until her death.  in 1927 Malla moe began a wagon missionary when she was sixty five years old. With the help of a driver, a leader of the donkey team of eight pairs and girls to do the cooking, Malla moe began journeys into untraveled and unevangelized areas. They would set up camp and work within an eight mile radius. The wagon ministry traveled through Swaziland, and then to Tonga land. Her life-long helpe r joined her on the journeys she took. This lasted ten years until 1938, because Malla moe was operated on at Nazarene Hospital in Bremersdorp for a severe attack of boils. The need to consolidate her efforts resulted in a â€Å"circularly† letter sent to friends and supporter started in 1932 with the help of jenson. The number began with 132 and then grew to hundreds. A new church was started in 1944, seeded by a personal gift from Malla moe and it was completed five years later. By 1950 Malla Moe’s health had been broken by a mountain climb to visit a kraal (camp) when she was not well. Although the physical difficulties were hard for her to bear she would often say â€Å"all grace of god. † Malla moe died at the age of ninety on October 16, 1953. So Malla moe had to overcome some hard times but she always trusted and put her faith in God . She became known as a strong women of God. Through reading Malla Moe’s story it’s made me want to become a stronger person in God. Seeing all the things Malla moe went through for God. It has made me realize all the things we go through does not compare to what some missionary’s go through to serve god. She gave her whole life to the African people and it made me see that she was not a selfish person. Thinking about how Malla moe changed the world I would have to say she became a Strong persistent women of God . She lived all the days of her life trying to teach people the word of God . Malla moe tried to life her life showing the world a perfect example of how God would want us to live. She was a truly dedicated women of God until the day she went to meet Jesus in heaven . She must of changed the people in Africa’s life the most. She showed them dedication to God . She also taught them that the love of God is worth living for. The people of Africa also learned to trust in God especially in the harsh conditions many people where exposed to in Africa . We will never know how many people that this one woman touched and changed their lives . I am sure in Africa her name is still known among many . Her stories are handed down throughout generations . If only we can live our lives with a servants hart we to could touch many lives. She died in Africa. Her story told of hardship, long treks in the bush, sacrifice, and love for Jesus. Heaven will only reveal how many people came to Christ because of her. In my report I talked to you about Petra malena moe and how she got through her hard times.

English Coursework: Macbeth Essay

Throughout the all of the play, we can see Macbeth’ s morals being questioned and his integrity slowly declining. The Soliloquies are the internal queries and conversations that Macbeth has with himself hence help us to see his moral fluctuations. In Act 1 Scene 3, Macbeth measures up the moral implications of the three witches prediction. â€Å"This supernatural soliciting cannot be ill, cannot be good†. It is also possible to see the first signs of Macbeth’ s ambition and determination, â€Å"two truths are told, as happy prologues to the swelling act†. This is the first of many inner debates to come throughout this play. Already Macbeth has thoughts of murder summering in his brain. â€Å"Whose murder yet is but fantastical?† He is thinking of it, but isn’t convinced yet that he will commit the crime. Most importantly he’s scared of what is going through his mind, and so at this point in the play, Macbeth retains moral dignity, which will soon dissipate and become greed. â€Å"Whose horrid image doth unfix my hair†. We can already see that his thoughts are perceived as supernatural, he doesn’t know what to make of his imaginings and feels that he is not human, â€Å"shakes so my single stare of man is smothered†. In Act 1 Scene 7 , Macbeth is reasoning with himself, starts of the soliloquy by saying that if he knew that all was going to go well, he would kill Duncan without hesitation. The words used in the first sentence helps the reader to recreate the confusion and difficulty with which Macbeth must make his decision, â€Å"If it were done when ’tis done, then ’twere well it were done quickly.†. He then counts down the reasons why he shouldn’t commit this crime, â€Å"Bloody instructions return to plague the inventor†, this is one of the more selfish reasons. Here Macbeth is saying that he shouldn’t kill Duncan because he will surely get punished later on, nothing seems to crawl into his mind at this point. At the end of this first soliloquy we can see the transition from a loyal man, to one with a mind riddled with immoral thoughts. The language used in this scene also helps to explain Macbeth’ s downfall. This soliloquy is put into two parts. In the first, we see the use of less brutal language: â€Å"assassination†, â€Å"surcease†, â€Å"the deed†. Here Macbeth avoids speaking plainly about what he is about to do. But towards the end of the second however, the language employed takes on a tone which sounds like the witches speech: â€Å"bloody†, â€Å"plague†. This shows us that Macbeth is really thinking about committing this act, he is becoming obsessed with the idea of killing the king. This shows that Macbeth has changed and has become a man with a seed of evil in his heart. In Act 3 Scene 1, Macbeth reveal his deepest thoughts. He feels that it is no use being kind unless he is safe from attack. Hence Macbeth asks that Banquo be dealt with: â€Å"Our fears in Banquo’ s stick deep†. This alone tells us that Macbeth has lost any sort of human logic, and has moved on to an animal where killing is a a must to stay alive, therefore having lost the moral equilibrium that he used to have. This is the part in the play where Macbeth seems to be be developing a schizophrenic quality in his personality. In Act 5 Scene 5, there is a slow speech. The slow pace of this soliloquy shows us that Macbeth is downhearted, it has a bitter aspect to it. This is the scene where Macbeth receives the news of his wife’s death. Instead of giving a sad soliloquy, Macbeth just hides his real emotions or has no love left for his deceased wife. To not show any sadness or shock proves us that Macbeth is past moral redemption and is stuck in the deep pit of corruption. He has no room in his heart of stone for anything other than things which concern him and his seat on the throne. â€Å"She would have died hereafter†. Even though at first glance Macbeth seems unfazed by his companion’s death, the fact that she died did actually affect him. It caused him to reflect on life. â€Å"Tomorrow and tomorrow and tomorrow†. He seems to have lost his drive and he might of realized that all this killing was pointless since everyone dies in the end, â€Å"to the last syllable of recorded time†. At the end of this speech we can see that Macbeth no longer has murder on his mind and seems to want to redeem himself, unlike at the beginning of the play.

An Argumentative Informal Composition on Mullah Papers

Ever dream of having your pockets full of cash or swimming in a pool of green backs? Well, dream on unless you're an adult. It is pretty obvious that teenagers are far off from having our hands full of cash because of lack of experience in money matters, tendency to waste it on unpractical things, and the possibility of getting taken advantage of or robbed by a much more mature adult. Adolescents clearly have much to learn on how to manage resources. It is not enough for a teen to take economics class and then become the president of the International Monetary Fund! It takes years of experience and studies until they are able to have the capacity to be responsible enough to handle a lot of money. Take myself, for example. I do not know why, but I have the gift of losing 500 bucks in one day without realizing where it went to! "Geez!" my dad would exclaim, "It couldn't have just flew off and bought itself a nifty new leather wallet!" But to add insult to injury, I retort, "Why not?" But I knew he was right. Only time will tell when teens, like me, will be trustworthy to handle huge sums of money. The most likely thing to happen though is for teenagers to piss all their money away on useless things. In J.D. Salinger's The Catcher in The Rye Holden Caulfield, the narrator of the story is found to be a real spendthrift. He starts out with a lot of cash from his crazy rich aunty, who loves doling out cash, and ends up bankrupting himself by pissing it all away on a hotel even though he could have just gone home, on a cab when he could have just walked, in a bar where minors like he should not go to, a prostitute whom he did not even touch, and on a movie with a person whom he would eventually lose. Wow. Now he is the best example of a typical teenager

Using cellphones while driving Essay Example | Topics and Well Written Essays - 500 words

Using cellphones while driving - Essay Example One of the main disadvantages is that they create a great risk of motor vehicle collision. This happens in that the driver losses concentration on the road and focuses attention on listening to the phone call. Vehicle accidents cause minor, serious, crippling, and even fatal accidents. They result in property damage, which are expensive to repair. Moreover, health care costs after the accidents can be a huge expense to the victim (McHale 17-24). In addition, people who drive while using cell phones drive erratically. This puts other people’s lives at a great risk. It happens in that the driver may fail, at the required time, to use proper signals, miss road signs, change lanes abruptly and they usually respond slowly to hazards. The pattern from such erratic drivers can be dangerous to road users. It includes other drivers, pedestrians and other equipment on the roadside (Trapp 14-22). Furthermore, motorist involved in a stressful or emotional cell phone conversation may mostly show aggressive behavior as they drive. An example is road rage. Moreover, drivers who chat on cell phones are slow to brake, and took longer to increase the pace after they braked. In addition, they do not keep their mind focused on road signs such as billboards, or pedestrians (Guffey & Loewy 7-11). The use of cellular phones while driving may include a different variety of maneuvers. This involves reaching for a phone to initiate or receive a call, holding a phone, dialing or even sending text messages (Karen et al 3-7). The use of hands free phones consumes mental energy while driving. The numerous chores that follow with using a cellular phone necessitate dissimilar quantity of time, harmonization, and mental energy that leads to hypothetically different problems of driving task and results to collusions (Trapp 25). However, there are few advantages of using cell phones while driving. It is argued that use of

Video Critique on the play Oklahoma Movie Review

Video Critique on the play Oklahoma - Movie Review Example Herein lies one of the first of several problems with the 1999 production: the stage space did not allow for the robust participation of the supporting cast as is seen in the 1955 film production. In the production’s premiere theme song, Oklahoma, the on-stage cast, except Jackman and his bride, played by Josephina Gabrielle, remain seated at the wedding dinner table, smiling, but otherwise uninvolved physically and emotionally, until the end of the number. Not much can be said for the cast’s emotional expression while they are chair singing, raising cups without much enthusiasm. When they finally rise and join in, it is a flat effect on the viewer because there continues to be a lack of physical interaction with the song. Jackman’s voice is flawless when he sings this theme song, and he radiates in his performance. Unfortunately, his radiance was not contagious among his partner, Gabrielle, or the rest of the cast. This is a failure in Nunn’s direction. O ther song scenes, like I Can’t Say No, have the same brilliance of voice, but not in the performance of the actors. It is as if the cast was unaware of the sense of pride-in-state, and without a sense of the American west in their performance. There were dialogue scenes that were of a high caliber, but this is a musical, and the musical scenes are vital to the overall production, and the performances were sorely lacking.

Sometime in the future oil will become more expensive. investigate the Essay - 1

Sometime in the future oil will become more expensive. investigate the effects of this on the market for oil and the market for oil and the market for other fuels - Essay Example Hubbert (1956) had predicted that the production of oil in America followed a bell shaped graph trend. He stipulated that the peak of oil production was to be attained in 1970 after which production will assume a downward trend. His prediction reigned despite sharp criticisms. He then predicted a global peak to be witnessed in the year 2000. Michael Lynch fronted that the production of oil must be closely tied to oil prices. He argued that Hubbert committed a mistake in assuming that geology is the motivating factor to the discovery, production and depletion of oil. He advocated for supply and demand as the key determinants in the oil industry. "To an economist, the drop in exploration reflects optimal behavior: they do not waste money exploring for something they will not use for decades.† he added. Factors that influence the price of oil. Economic growth is one of the key factors that affect oil prices. A steadfast economic growth will result in an increase in the demand for oil and its byproducts. It thus exhibits a direct relationship with the price of oil. Even as countries seek to experience a rapid economic growth, they need to focus on other sources of energy so that their increased demand for energy can be met adequately. Another factor according to Watson (1987) that affects the price of oil is the seasonal changes. It has been observed that during winter oil prices increases rapidly in Europe and the U.S.A due to the increased demand. Before the beginning of winter, consumers tend to buy excess of oil and its products due to fear of possible. However during

BSG game reflective report Essay Example | Topics and Well Written Essays - 1000 words - 1

BSG game reflective report - Essay Example The main strategy used by Big Foot all through the game was best price strategy. Placing our products in the competitive market, ensuring that the price was viable was the only way to achieve maximum profitability of the business. Notably, this was part of the 3 year strategic plan developed by the entire team. Price concentration was highly effective, and as evidenced by its outcomes, Big Foot footwear was always at the top of all other groups, controlling a sizeable market share, which by 2015 was as high as 51.07%. Concentration on one strategy assisted the organization maintain increment in value all through the 5 periods it was operational. Most of the applied strategies in the game were all courtesy of the MBA program. Some of the most valuable theories that I learnt in when pursuing my masters were the strategies needed for one to compete in a global market. One of the crucial theories learnt in class applicable in any business environment is the Porters 5 forces of industrial analysis. Porters five forces were largely applicable in the BSG online game in that understanding the various tools for industry analysis, comparing the success levels of the competition and as well as the prices were largely used through the development of the business strategy for BIG FOOT company. The applicability of porter’s 5 forces in any given industry is crucial in the deciding of the business strategy. In the case of Big Foot for instance, understanding the power of suppliers solely relied on two features which were quality and price (Spulber, 2009, 262). The threat of substitutes is entirely reliant on the price strategy. With our team understanding this reality, we focused all our efforts and creating the best price for the best quality product in the market. Assessing the industry through evaluation of substitutes showed the nature of competition was very stiff and despite the fact

Japan Foreign Direct Investment Research Paper Example | Topics and Well Written Essays - 1750 words

Japan Foreign Direct Investment - Research Paper Example The behavior of exchange rates on the international capital market has a significant bearing on the quantity of capital resources that can be marshaled by multinational corporations to enable them carry out investments in the host countries. A country's currency is said to have undergone depreciation if there is a general fall in the value of the country's currency relative to the main value of another country's currency. Within the context of this essay, the Japanese Yen can undergo a depreciation against one of the leading currencies such as the US Dollar or the Euro if its value falls in relative terms to any of them. Suffice to cite a hypothetical illustration to buttress the foregoing point. Should the Japanese Yen fall against the United States Dollar by say 25 percentage points then the most likely impact is that cost of production by another hypothetical corporation will be significantly lower by 25%. The resulting low cost of the Yen can serve as an incentive for investment because a would be corporation will have to pay low cost for wages in addition to the prevailing low cost of production relative to what it will be in the United States. This phenomenon of attractiveness due to exchange rate differences amon g countries is known as the relative wage concept (Froot & Stein, 1991). However, this latter assertion ought... llel between the significant changes in the relative costs of production across both the United States and Japan and above all this should not in any way be altered by any overt or covert changes in either the cost of production or the wages in Japan where this investment will be taken place. In addition, the overall relevance of the relative wage factor will become negligible in the event of an advent of an anticipated movement in exchange rate. This has to do with either a direct or indirect rise in the cost of carrying out an investment in the host nation in this case which is Japan. The point that should be noted here is that in the most conventional form the factors that fulfill the interest rate parity are consistent with risk-adjusted rates of return in both the United States and Japan. Any shift in any of the above mentioned factors can change the entire course of a foreign direct investment stream. In a deeper sense the effects of changes on the foreign exchange market on investments are more profound on multinational corporations. Citing again the instance of a decline in the value of the currency of the host country relative to the investing source country, it is worth stating that should this situation of depreciation in the value of the host country's currency then the potential impact can be a significant rise in the wealth of the multinational corporation in relation to the host country. By this leverage the investing multinational corporation is better placed to engage in robust bidding for assets in the home country in view of the fact that it has relatively stronger capital base to engage in these activities. Of course saying this is an extension of illustrations presented in the preceding chapter with regards to wages and cost of production and how

Dr. Frederick Banting and he's achievements in medicine Essay

Dr. Frederick Banting and he's achievements in medicine - Essay Example Early in 1921, at the University of Toronto, Banting took his idea to Professor John MacLeod, who was a foremost figure in the study of diabetes in Canada. Bantings theories weren’t appreciated by him. Regardless of this Banting managed to encourage him that his plan was worth trying. Few equipment and ten dogs were given to Banting by MacLeod. Banting also got a helper, Charles Best, a medical student (Mulcahy 77). The experiment was set to start in the summer of 1921. He proved his idea correct and discovered insulin. At the University of Toronto in 1922 he was appointed as a Senior Demonstrator in Medicine. The same year he was chosen to the new Banting and Best Chair of Medical Research. Toronto General, the Hospital for Sick Children, and the Toronto Western Hospital also used his services as an Honorary Consulting Physician.   He researched  silicosis, cancer, and the mechanisms of drowning at the Banting and Best Institute. In his days no one had ever heard of insulin. By his hypothesis the world got to know that a  part of the pancreas formed a matter that could cure diabetes. He had two basic perceptions that discovered insulin. The first was that changing the pancreas to separate the islets of Langerhans may make a key substance. His second insight can be said as the cross field analogy. The earliest people to ever be given insulin were Frederick Banting and Charles Best - they gave each other insulin to observe if it was secure for humans. Fredrick Banting was invited by MacLeod, a trained biochemist to join the research team. This team still had to experiment this extract on humans. On January 23, 1922, they tried this extract on a 14-year-old boy dying of diabetes, at Toronto General Hospital. They gave the boy an extract that Collip had prepared and purified from an ox pancreas. He was the very first human to have given

A Formal Business Letter to The Rose Theatre Kingston Essay

A Formal Business Letter to The Rose Theatre Kingston - Essay Example As a larger company with profits above  £1.5M you may be taxed at 30% of profit per annum. Another salient point is the advantage that British theatres have in their attraction for tourists. Consider that technology now allows relatively inexpensive advertising on a wider, international scale thanks to the Internet. The inclusion of your theatre on tourist group itineraries could increase exposure of your brand and aid in more consistently achieved full-houses. Further your brand name – The Rose Theatre – is certainly internationally marketable. Home/local productions appear to attract your largest audiences. Careful analysis is needed to identify the ideal balance of productions you stage: would designing your annual program around a majority of such local performances ensure optimum audience numbers, and hence sustainable and predictable margins? Within this analysis it must be noted that the auditorium at The Rose is exceptionally well-equipped and this factor should also aid in attracting â€Å"big name† producers, actors and performers – should more marketing resources be directed at attracting draw card â€Å"names† and hence a wider-ranging audience? Finally but perhaps most importantly, the upgrading of the facilities at the theatre, peripheral to the performance hall, must receive priority. The foyer, the ticket sales lobby, and the faà §ade must aid in raising the profile of the theatre. A strategy to source funding for such improvements is required as many of the proposals in this letter would have their implementation enhanced by a more traditional and inviting â€Å"complete† theatre experience at your venue. Hence a summary of three suggestions each of which will help to enable the ultimate priority: planning the correct balance of productions staged both to attract wider audiences; raising the profile of the theatre among national theatre personalities and tourist audiences;

Criminological research Essay Example for Free

Criminological research Essay Longitudinal Approach to Chicago Crime Research The Project on Human Development in Chicago Research conducted a research regarding the historical origins of crime using the statistical longitudinal approach — eight-year-follow-up from 1993 to 2001 on 11,000 individuals with equal male to female ratio in nine different age groups selected at random from 70 different communities— and the developmental crime analysis using multi-field approaches from various related studies in criminology, sociology, psychology and biology. The Project is based at Harvard School of Public Health and is jointly sponsored by National Institute of Justice and MacArthur Foundation. The project attempted to explain the psychological and criminological determinants of the city in response to the mounting crime rates from the years 1960’s to current. In lieu with this, the project also aimed to find ‘solutions’ through the aforementioned multi-disciplinary analysis combined with therapeutic intervention analysis. Understanding criminal behavior entails identification of the source (from birth to adulthood), the developmental origin and environmental influences. Main areas for the study include individual differences, influences from family, school, peer and community, criminal careers, predictions of dangerousness. Data collection is by multistream STORI approach—self-reports tests and examinations, observational procedures (surveys and interviews), existing records, and informant reports. Community, as a determinant, is analyzed through systemic social observation. Changes in family structure is measured at several factors including the individual and/or mixed effect of household environment, care providers, key figures , presence of extended family, quality of upbringing, and the relationships within. The impact of racism on construction of identity of the samples was also considered. Gender-specific roles was also investigated–— why males tend to be more violent and the females more into sexual and property offenses  ¬Ã¢â‚¬â€ their differential response to developmental determinants, individuality, and social behavior with focus between adolescence-adulthood period. Antisocial behavior as exhibited by criminal behavior is evaluated at traumatic stress (and PTSD), abuse and child development; the coping mechanism and resilience and cycle of violence hypotheses is evaluated in line with this. Aside from exploring the history and patterns of anti-socialism, the project maimed at creating intervention programs at the following age group to prevent recidivism: 0-6 (improved social skills and cognitive stimulation); and young adolescents (modeling, peer leader and educ films); young adults (probation and diversion programs). Testing persistence-desistence hypothesis by using various theories [ (bio-psych development, social learning and control, social organization, network, rational choice and deterrence theory)] with focus on peer relations will also be included in the Project. The Project also aimed at creating a pragmatic, large-scale approach for crime prevention by testing their hypothesis on differential social organization, individual differences, peer groups and social networks. The Project’s scheme is rather ambitious considering that it requires an 8 year statistical analysis, only 200 field experts and one co-sponsor (aside from the federal). While it is true that ‘meta-analysis’ can be applicable for such types of study, there are problems in statistical method sampling especially if the test samples ‘migrated’ or ‘died’ before the end of the project. Would the Project resort to attrition analysis? The investigation may also be weak because it relies on questionnaires and interviews, and most criminals, in reality, rarely talk about their life. Technology should also be assessed for the study. Additionally, the methods used, although very extensive, may be very tiring to the staff. Although the objectives of the study are great, the methods require extensive staffing and careful management and (detached) association with the samples in the study. Reference Earls, F. J. and Reiss, A. J. (1994). Breaking the Cycle. NIJ Research Report. 91 pp.

Whether Media Actually Leads To Homogenisation Process Media Essay

Whether Media Actually Leads To Homogenisation Process Media Essay Globalisation and media are closely inter-connected. The growth of globalisation has accelerated to a large extent with the growth and development of media technology especially in areas of TV, films, internet, videos, music, news etc. Media acts as an agent of globalisation in generating homogenisation by spreading cultural symbols, ideas and practices across socio cultural settings of the world. The impact of media is instant, it moves quicker than any material goods or people. It has a tremendous impact on both sustaining and weakening or eroding the fabric of social life. The more efficient the media is in communicating, the more effective it is in stabilising or destabilising existing social, political, religious etc scenario. Media actively constructs peoples identity across the dimensions of nations, race, class, gender, ethnicity etc in a number of ways, which often lead to homogenisation process. The media imposes their powerful images, sounds and advertisements on a vast ra nge of peoples of the world who most often succumb to their messages which are mostly designed to increase the profits of capitalist firms. Globalisation involves expanding worldwide flows of material objects and symbols and the proliferation of organisations and institutions within global reach that structure those flows. The process of globalisation is also characterised by relationships that are mediated through symbols of values, preferences and tastes etc through the powerful impact of media. The impact of media globalisation is manifold: it can lead to hybridisation of cultures, assertion of cultural autonomy and identity, cultural conflict, localisation, creolisation and homogenisation. However in my paper the focus is mainly on the homogenising effect of media globalisation on the socio cultural settings of the world and the factors which facilitates the creation of this homogenisation. Hannerz distinguishes between three dimensions of culture, which indicates that cultures are susceptible to global dynamics: Ideas and modes of thoughts: The entire array of concepts, propositions, values and mental operations that people within some social unit carry together. Forms of externalisation: The different ways in which ideas and modes of thought are made public and made accessible to the senses eg, forms of art, food habits etc. Social distribution: The ways in which people`s ideas and modes of thoughts and external forms are spread over a population and its social relationships. Thus, understanding structures of shared knowledge, values, beliefs, experience and meanings in all their complexities remain the core concern of cultural analysis. Media technology plays a major part in transmission of the second and third dimension of Hannerz definition of culture. According to Hannerz, media in particular are machineries of meanings: they enable communication without being in one other`s immediate presence. In contemporary complex cultures, people increasingly make use of the media to externalise and distribute their ideas and thoughts throughout the world. This is how cultures as a system of meanings, symbols and actions get expressed in different form and media plays a major role in their transmission across the rest of the globe. Therefore culture is also about sharedness. The concept of de territorialisation as also referred by Appadurai, explains the inter connectivity of cultures across nations. These cultures are in contact with media in one way or the othe r and constantly influence each other in terms of tastes, styles, value systems, ideas, meanings and practices. According to Ritzer, the theory of socialisation and social interaction teach that human transcend in their social group through a process of acquiring culture and other gestures from parents and other social group members and social facts that happen in the environment in which the person lives. Here the environment in which each individual lives also includes media mediation and translation of social reality and thus culture is transmitted and diffused across cultures through the workings of the media. Media also play a major role in the continual re shaping of cultural identity. Benedict Anderson, points out that nation as imagined communities often started out as media audience. Media articulate the meanings and experiences associated with particular social identities in a globalised context and export them to different distant places. Arjun Appadurai makes clear that people around the world are increasingly living a fictional lives based on media narratives and imagery. People around the world can now connect with like- minded others which binds people together irrespective of language, home background and socio economic circumstances eg:- allegiance to Real Madrid or Manchester United as global football club. Internet connections enable fans scattered across the globe to remain in touch and meet up regularly. Popular culture leads to formation of distinctive organisational forms and practices which are hybrid in nature. They are neither local nor global but a distinctive hybrid culture of transnational where fan clubs of a particular sport like football, cricket etc or iconic figures like Michael Jackson come together and form a unique transnational group where hybrid names, emblems and material products emerge. This trend emerges with the formation of internet communities and networks. They allow intensive contact with other cultures without actual bodily or localized contact and have an impact on the minds and practices of the people. However the intensity of impact depends on the way in which information are processes and digested in the receiving cultures. New channels of intensified social connectivity are permitted by contemporary electronic media Eg:- social networking sites like facebook, orkut etc. Live global television covering a single event carried through the satellite news carriers covers varied and diverse locations and geographical areas. This brings together people across great distances and social relations become radically freed from l ocal contexts, and spatial distances become less important, and a greater consciousness of a world outside the local context come into picture. It produces a sense of globalised reality eg:- the recent FIFA World 2010, Cricket World Cup 2011 etc. This live global television is experienced by large numbers of people worldwide and creates an extension of social connections across time and space. Increased oneness of the world is accelerated by such forces. There is international corporate ownership of media enterprises which ensures that there is an increasing consumption of material goods and sharing of cultural icons across large numbers of people. These processes construct a shared experience of time and a collective memory for different groups of people. Thus Mass culture is created which is a product of modern communications. There is a huge amount of debate on whether media leads to homogenisation process and thereby the subsequent creation of Global culture and whether there is such thing as global culture. Is the widening and deepening of international flows of culture through media in a single integrated market leading to the emergence of a global culture? The term global cultural flow according to Arjun Appadurai, is used to indicate the simultaneous fluid movement and changing meaning of ideas as well as their location and passage through specific historical, linguistic and political contexts. Global culture is used to denote the growing uniformity and homogenisation of the world`s cultures which serves as a magnet attracting people to particular ideas regarding economic opportunities and consumption. Consumer culture: Global culture is often held to be a media driven construct dependent upon the profit seeking production of mass mediated signs and symbols. The emergence of global culture is often taken as the direct outcome of the capitalist market institution restructuring to get desires, create needs and thereby open up a new arena for capital accumulation leading to commoditisation, commercialisation and consumerism made possible by media ads and communication industries in their drive to maximise profits. Global consumerism thrives on the promotion of brand names like rolex, addidas, reebok, coca cola, Mc Donalds etc based on what people would like rather than what they are and need. This consumer culture is filled with new community signs which form the popular culture allied to global media translated through the market. There is a growing similarity which transcends frontiers and similar trend of styles of dressing, consumption of sports, music preferences, eating habits etc has emerged. Th e term MC world has been coined to describe the standardisation of an American consumer culture, a combination of fast food, fast music and fast computers that bring people together through a common consumption of commodified cultural production. According to Hermans and Kempen in their article Moving Cultures, referred to Glocalisation in economic usage where they introduced the term micromarketing i`e is the tailoring and advertisements of goods and services globally to increasingly local and diverse cultures. Thus, they talked about the creation of differentiated consumers and the emergence of consumer culture of the same global goods and services. They further problematises the relationship between the local and the global where cultures constantly interpenetrates with each other and become a part of the interconnectedness of the world system. Therefore the distinction between what it global and what is local becomes blurred and the presumed homogeneity of the local or internal and the distinctiveness of the global or external becomes problematic. Thus globalisation also involves the blurring of clear cut distinction between the local and global. What is local becomes global and what is global becomes local and sometimes they may become indistinguishable and homogenised. Media globalisation increasingly involved the creation and incorporation of locality. These processes is largely seen through the TV enterprise like CNN and MTV which seeks global markets and focussed on culturally diverse and differentiated groups. Dominance of west: Many have argued that global culture is more of western culture domination and enforcement of western culture on the rest of the world which is referred to as westernisation. The imposition of American culture in the form of TV, Videos, Pop music, Films and Ads on vulnerable communities unable to protect them from the sheer volume and intensity of exposition to media is widely under attacked. In recent years US has enjoyed a growing surplus for audio visual products (TV, Video, and Cinema) with the EU. Globally, the US accounts for about 75% of all TV programme exports. American Time Warner organisation claims to be the largest media company in the world. During the last decade there is a struggle for the formation of a new Information order from the Third World countries with a determination not to remain passive recipient to the west active centre. Countries like France, Italy, China, Canada, North Korea etc has imposed a check on US media imports for different reasons. Hence questions are being raised regarding prior consent for Transborder home reception, the production of communication technology on definition of privacy and also attempt to develop their own regional media. Fears of US media domination lead to Mc Bride Report 1980, which lead UNESCO to call for a restructuring of global media along more egalitarian lines. The WTO and International Tele communications Satellite Organisation (INTELSAT) are among the prestigious international bodies that have attempted to establish guidelines for the regulation of global cultural flow. However for some writers globalization is not westernization. According to them, outwardly analysis may appeared that the world is oriented towards westernisation rather than globalisation especially when one could see the popularity of the western music, movies, and McDonalds etc where more and more countries are seen playing the top chart of the pop list of USA and Hollywood movies and US-made television serials (like Friends and the Simpsons) are becoming widespread processes of cultural transmission. However, a closer examination indicates that the impact of the flow of these cultural goods have different meanings in different societal and cultural contexts with uneven impact on classes and age groups. Some of the products are consumed without any modification; others are modified and indigenized to suit the local contexts. Nevertheless, westernisation can be seen as a part of Globalisation. Media Imperialism: There is a construction of media order through the entrepreneurial devices of a comparatively small number of global players eg Time Warner, Sony, Rupert Murdoch News Corporation and Walt Disney Company. News globalisation was dominated by press wire services in the 19th century, however in the 1970`s and 1980`s electronic media globalisation increased. Aggressive media companies like Rupert Murdoch`s News Corporation yielded a massive conglomerates of other global media industries. Cable News Network (CNN) has struggled to become a 24 hour news provider, watched religiously by global business and political elites of the world. The result was an undeniable increase in the degree to which people`s everyday lives are experienced through the media. Several large media companies like Viacom, Disney, Time Warner etc over the last decade have evolved from being a local industry to large global conglomerates based on new forms of vertical and horizontal integration. These media conglomerati on was made possible by media deregulation in major western economies. These conglomerates not only have access to enormous quantities of investment capital but also the ability to minimise financial risks by managing their media products across different world markets in their areas of influence. For instance, News Corporation began as a print enterprise in Australia, spread into TV in UK in the 1970`s. This is now targeting the huge Chinese and Indian markets with its Star TV system which currently broadcasts in over 20 Asian languages. There is a popular concern about the growing concentration of ownership of global media production and transmission in the hands of a small number of corporations. For example, the past two decades have experience a huge expansion of the pop music industry, MTV has now become 24 hour music channels in America, Europe and Asia. But 70% of all pop music is produced and distributed by a handful of multinational corporations that integrate production, transmission and promotion ensuring that certain iconic faces like Madonna, Michael Jackson etc are everywhere, on TV, video, films, CD`s, magazines, newspapers, advertisements, radio and even designed on T shirts and many other things. The flow of information was dominated by multinational entities based in the most powerful nations leading to what is known as medial imperialism. Global and the local: The widespread claim of homogenisation of world cultures; the global as pro active and the local as reactive to global culture have been found to be unlikely by many scholars. They have argued that the local do not remain a passive recipient of global cultures transmitted to them through the media but the local have its own way of interpreting global influences according to its relativity. One such defender of this view is Robertson, who maintained that diffusion and transfer of ideas and values across socio cultural formations adapt to a particular local culture, which he termed as Glocalization. He talked about ambivalence and ambiguity of human culture in globalised world. Globalisation itself has no meaning unless it is connected in the context of the local. For him, globalisation is able to link locales together both materially and ideationally. Hence the local and global are inter connected and influence each other simultaneously and the media acts as an agent in increasing thi s process of glocalization and globalisation. This results in not only homogenisation but also hybridisation of cultures as the global gets localised according to the suitability and necessity of that particular contexts. To quote Robertson, An international TV enterprise like CNN produces and reproduces a particular pattern of relations between localities, a pattern which depends on a kind of recipe of locality. He further illustrates how certain religions like Hinduism, Buddhism, and Taoism etc involved a long process of Glocalization after its dissemination throughout the globe. Following form this and relating it to the present context of information technologically advanced world, we see that religions are being widely promoted through the media. Religious channels are available 24/7 on TV, internet etc. These channels reach out to different regions of the world and are either absorbed and assimilated into the existing settings and become glocalised or they are rejected complet ely as a threat to their existing values and beliefs system. From here we can induce how the media play an important role in localising the global. Thus, the relation between the local and the global remain complex and negotiable terrain. Basically the politics of the glocal refers to globalisation from below which means that the impact of the global to a certain extent is in the hands of the local. This is because the local is not just a passive recipient of whatever globalisation through media brings at their doorstep influencing their lifestyles, ideas, values etc but the local is something active which constantly accommodates, assimilate and transforms different cultures that are brought to them, interpreting them according to its convenience and adaptability. Another reaction of the local to the global is the rejectionist attitude. There are many local movements who vehemently attempts to reject or resist the globalisation process and the impact of media consumerist culture claiming to protect their cultural identity or the purity of their culture. Some remain hostile to globalisation impact due to its ability to erode the traditional value system and the adverse affect on their socio cultural moral system. Contemporary indigenous movements are becoming increasingly global Eg:- Native people`s Movement increasingly use the media to defend or promote their rejection of globalisation process. In a globalised world, people constantly used the media to mobilise people as a local assertions against globalisation influence. In the present context, promotion of locality through the media has become a common trend. There is an attempt to globally organise the rights and identities of natives or indigenous people`s movement. The emergence of popul ar culture and the growing commodification of the consumer`s experience popularised and sensationalised by media is seen by many as posing a threat to the richness and diversity of cultural practices, resulting in the description of mass consumerism as a monolithic force with one dimensional causal effects on the traditional cultures. There are certain closed group which remain suspicious about the impact of media globalisation and attempts to curb and regulate the free expression of media itself. Such kind of group would be countries like China, Japan, Muslim fundamentalist etc however in the context of contemporary advancement of media technology it becomes difficult to remain intact by the homogenising influence of media. Nevertheless, the idea of uniformity of culture should not undermine the pervasive impact of counter currents that emerges from the local reception of the global. Wilkinson (1995) has developed the thesis that today, Conclusion: However claims of Global culture and its impact on cultures without uninterrupted reception by age, class, gender and geography etc is naive. Thus a deeper probing of the complex relationship between the global and local is necessary because human beings are not without rational analysis or do not have any personal choice but they are thinking individuals with a mind of their own capable of deciding what is best for themselves and hence they do not succumb to the global consumer culture unmindfully but translates the impact of media according to their own reality. Tomlinson made a distinction between culture as lived experience and culture as represented in media. He had argued that the realities in peoples lives are much more powerful than mere representation in global televisions and people do not get manipulated easily by the reception of media. He furthers argues that the cultural critics have overlooked the capacity of the audience to negotiate the possible contradictions in the reception of media. To him the power of the media should not be exaggerated by looking at media as mediating cultural experience rather than the determining force. Ang also refers to interpersonal drama to mean that media products are interpreted differently in different cultural contexts. Avijit Pathak is another who also talks about the politics of culture where cultures constantly negotiate in its interaction and influences. For him, even though there is a dominant global culture emanating, the process of reception becomes contextualised and gain a hermeneutic form, this he calls the art of resistance. For Wilkinson only one global civilisation exists which is a direct descendent of 1500 BC civilisation in the near East when Mesopotamian and Egyptian civilisation collided and fused. This entity spread all over the globe and engulf all others previously independent civilisation like Chinese, Japanese and western into one global civilisation. His idea was of connectedness of the world into one system rather than uniformity. People who interact with each other continuously belong to the same civilisation even if their cultures might be very dissimilar and hostile to each other. Expansion of media communication increases connectivity of cultures, thus a chain of cultural networks are created no matter however they are connected either hostile or differently but they are still interacting with each other and hence influences each other in one way or the other and results in the emergence of certain similar trends. Therefore, what is undeniable is that media globalisation in one form or the other has an impact on the lives and consciousness of almost every one cutting across transnational borders, cultures, ethnicity, gender, class, age etc. Thus, global media is rendering almost everyone with something of a cosmopolitan culture. What was once local has become global and the line between the division of global and local is thinning and becoming blurred day by day.

SWOT Analysis of the Football Association (FA)

SWOT Analysis of the Football Association (FA) This paper looks to produce a report that seeks to analyse the work of the Football Association (FA) in the context of an evaluation of the impact of its strategy regarding the advancement of the national game and its legitimacy as an organisation in England. This report provides a background to what is the FAs general remit and how this fits with sports strategic management emanating from the work of the UK government. This report then considers what the FA does and how this reflects its strategy for advancing the national game and its legitimacy as an organisation allowing all participants to enjoy the game and maximise their ability and evaluate where the problems lie around the FAs strategic management to date. This report seeks to evaluate the Football Associations (FAs) adjective of the advancement of football in England and the FAs legitimacy as an organisation in this country that serves to permit all those that wish to participate in the sport to enjoy it and maximise their ability through a SWOT analysis. First, this report looks to provide a background to the FAs work before analysing how this fits with the UK governments work with other organisations to achieve effective strategic management for then advancing the FAs aims through recognition of the opportunities for reform. This report then considers the FAs activities and how this reflects its strategy for advancing the national game and its legitimacy as an organisation through organisational management and evaluate the strengths of the organisation and where the problems lie and what threats they pose. Finally, this report will summarise the key points derived from this report regarding analysis of the FAs work in its strategy r egarding footballs advancement and its legitimacy as an organisation. Findings (a) Background What is the FA and what does it do? The FA has governed English association football since 1863 to oversee both the professional and amateur levels by sanctioning all domestic competitive football matches at the national level directly or local level indirectly through the fifty-five County Football Associations with a view to advancing the development of the sport and its legitimacy as an organisation in this country (The FA.com, 2010b). The FA also run eleven competitions including the FA Cup and appoints the manager of all twenty-four national football teams and has also developed and runs Wembley Stadium (The FA.com, 2010f). Additionally, the FA is a member of both the Union of European Football Associations (UEFA) and the International Federation of Association Football (FIFA) along with having a permanent seat upon the International Football Association Board (IFAB). Moreover, the FA bears responsibility for all national teams managements appointments along with the FA Cups organisation and having the power to se t and vary league rules since both the FA and the Football League (and the Premier League although not commercially affiliated) have the power to restrict the transfer of players and also take points away from clubs where they seriously contravene rules of the game (The FA.com, 2010a). (b) SWOT Analysis To better assess the activities of the FA in relation to its long-held policy objective of advancing the development of the sport and its legitimacy as an organisation in England it is necessary to utilise a SWOT analysis created by Albert Humphrey as a means of strategic planning to analyse the Strengths, Weaknesses, Opportunities, and Threats (hence, SWOT) involved with the FAs work (Drejer, 2004). This kind of analysis involves identifying the internal and external factors that are favourable and unfavourable for the FA achieving the advancement of the development of football and its legitimacy as an organisation in England (Armstrong, 1982). This is in keeping with the fact that it has been recognised, for effective strategic management to be carried out by a body like the FA, that there is a need for clear planning, organising, leading and evaluating of both their actions and the resources that they have available to them with a view to advancing the development of the sport and its legitimacy as an organisation in England (Masteralexis, et al, 2009). Therefore, there is a need to evaluate the FAs activities and match them to the environment and its resource capabilities regarding the consideration of operational impacts in terms of expectations so as to then be able to further the FAs long term aims (Torkildsen, 2005). Then, it is also necessary to make a strategic choice through the generation and evaluation of all of the available options so as to then select a strategy for implementation through a set organisational structure that advances the FAs previously alluded to objectives (Parker, 2004). (i) Strengths In considering its organisational strengths, one of the FAs key strength is that it is responsible for both developing and regulating the sport without government involvement through effective organisational management accounting for the environment, the organisations resources and stakeholders expectations (The FA.com, 2010f). To this effect, a further strength of the FA is that, to achieve footballs advancement in England, the FA has a clear commitment to making football more accessible for all regardless of their race, religion, gender, sexuality, ability or background to maintain its market dominance through re-engineering, delayering and restructuring (The FA.com, 2010f). The FA is also able to call upon a significant level of funding illustrated by the fact that the Premier League has generated billions of pounds from Sky, sponsorship and spectators (Bower, 2007) whilst, more specifically, the new Wembley stadium has made a profit of  £229 million annually as an important sou rce of revenue for the FA they could reinvest in football (Wembley Stadium, 2010). This has served to mean that the FA is able to invest around  £60 million annually with around two-thirds of that being utilised at the grass-roots level so there are now around seven million people of all ages playing football in this country (The FA.com, 2010f). Additionally, in view of its desire to increase its legitimacy within the community, the FA has established a series of community projects to further its fundamental objective of advancing the sport and the legitimacy of the organisation in this regard. In total the FA have developed around 6,000 projects valued at over  £630 million to improve facilities along with a further  £4.5m having been invested in Womens football annually so there are now more than a million females involved annually (The FA.com, 2010c). By way of further illustration of the breadth of areas the FAs programmes cover, the FA Charity Programme has been developed to move significant funds to areas within society where it can play a beneficial role with notable partners including The Bobby Moore Fund (The FA.com, 2010c). Furthermore, the FA Hat-Trick Programme has been established to deliver Community Football Development workers to Englands most deprived communities whilst also removing barriers to particip ation for people from all ethnic backgrounds (Norfolk FA, 2010). Moreover, more than 700,000 children under the age of eleven have benefited from The FA Tesco Skills Programme (The FA.com, 2010e), whilst The FAs Respect Programme has improved behaviour and respect to reflect the need for social acceptance (The FA.com, 2010d). (ii) Weaknesses Having recognised the FAs strengths it is necessary to also consider its weaknesses as an organisation. To this effect, in the wake of the Premier Leagues creation in 1992, the FA has arguably lost some of its power of administration and regulation and become immersed in high finance and commercial planning but has been found to lack the professional expertise expected by professionals to its detriment (Bower, 2007). The reason for this is that, although the Premier League may have generated billions of pounds from Sky, sponsorship and spectators, the FAs management has been detrimentally impacted upon by a confused structure of organisation (Bower, 2007). As a result, the FA have proved somewhat stubborn regarding the possibility of reforming themselves with a view to preventing agents corruption, eliminating possible conflicts of interest among club owners and bringing about heightened controls of the ever-increasing prices and wages for players (Bower, 2007). Matters have then onl y been further exasperated by the ramifications of increased foreign ownership of professional football clubs domestically along with the ever-increasing escalation in the value of TV deals impacting upon the Premier League so that the FA now risks the prospect of there being a potential collapse and usurping of the FA by the Premier League (Bower, 2007). Such problems have then been only further exacerbated by the ongoing rise in foreign ownership from billionaire organisations all over the world only arguably serving to further strengthen the Premier League to the detriment of the rest of football that is governed by the FA throughout the hierarchy of the sport (Bower, 2007). (iii) Opportunities Despite the weaknesses that have been recognised with regard to the apparent threats to the FA from the Premier League and billionaire foreign investment, the FA has suggested a system of enforcement to impose a fit and proper test for potential club owners in the Premier League to achieve an effective balance between sporting needs and its commercial potential (Bower, 2007). At the same time, however, it is necessary for the FA to look to maintain its market dominance through re-engineering, delayering and restructuring from the top of the FA all the way down throughout its entire hierarchy (Bower, 2007). In addition, there remains scope for the FA to heighten its legitimacy through the use of community programmes like the the FA Charity Programme that has been developed to move significant funds to areas within society where it can play a beneficial role with notable partners including The Bobby Moore Fund (The FA.com, 2010c). Furthermore, more than 700,000 children under the age o f eleven have benefited from The FA Tesco Skills Programme (The FA.com, 2010e), whilst The FAs Respect Programme has improved behaviour and respect to reflect the need for social acceptance (The FA.com, 2010d). (iv) Threats As for threats to the FAs stated objective of achieving the advancement of the sport and its legitimacy in this country, the problem is that the Premier League will not concede control of its affairs to the FA to make more effective changes to the way in which football is administered and run in this country (Bower, 2007). This is because FA have proved to be somewhat stubborn in relation to the possibility of reforming themselves with a view to preventing agents corruption, eliminating possible conflicts of interest among club owners and bringing about heightened controls of the ever-increasing prices and wages for players (Bower, 2007). With this in mind, as a result of being somewhat outwitted by the Premier League and now foreign owners, the FA now seem to be somewhat powerless to get the new foreign owners to help with the development and sustainability of the sport domestically (Bower, 2007). This is because it has come to be understood that, if the FAs strategic management is weak, there is a risk the Premier league may take over the running of the domestic game so that the limited money trickling down to the grass roots (around  £60 million annually) would cease to the detriment of the advancement of the legitimacy of the organisation and the development of the sport (Bower, 2007). Conclusions What can be understood regarding the FA on the basis of this SWOT analysis? From the SWOT analysis that has been undertaken here, with a view to achieving the FAs objective of the advancement of football as a sport in England and its legitimacy as an organisation in this regard, the FA consistently seeks to advance best practices along with its legitimacy as an organisation to further the development of the sport (The FA.com, 2010f). This kind of analysis involves identifying the internal and external factors that are favourable and unfavourable for the FA achieving the advancement of the development of football and its legitimacy as an organisation in England (Armstrong, 1982). The reason for this is that the FA is seeking to achieve networking and support to further its stated aim through innovative policies in the manner already described to develop skills through an effective infrastructure that permits the establishment of a healthy community and regeneration (Parker, 2004). Therefore, as well as looking to administer football throughout its hierarchy, the FA can issue monetary fines, restrict the transfer of players and deduct points from clubs where they seriously contravene the rules put into place by the FA in matters of finance leading to administration or their failure to keep control of staff (The FA.com, 2010f). In addition, the FA also looks to invest around  £60 million annually in the sport with around two-thirds of that being utilised at the grass-roots level through its sponsorship and broadcasting partnerships so there are now around seven million people of all ages currently playing football (The FA.com, 2010f). At the same time, however, the FA has been subjected to some significant threats from the ongoing development of the Premier League to the detriment of those involved in the sport throughout the hierarchy what with increased sponsorship and billionaire foreign ownership so it has then fallen upon the FA to look to regulate the activities of the FA (Bower, 2007). The problem is that the Premier League is a separate body to the FA and does not consider itself wholly subject to either its administration or regulation to the detriment of the FAs objective of the advancement of football in England and its legitimacy as an organisation. Nevertheless, it remains arguable that the FA will retain a high degree of relevance within society because of the Premier League and, despite the risks to its funding, the FA continues to advance its legitimacy through its use of around 6,000 projects valued at over  £630 million to improve facilities throughout England (The FA.com, 2010c). This is in keeping with the fact that, for effective strategic management to be carried out by a body like the FA through its work, there is a need for planning, organising, leading and evaluating of both their actions and the resources that they have available to them with a view to advancing the development of the sport and its legitimacy as an organisation in England (Masteralexis, et al, 2009).

Free Essays - Use of Satire in Pride and Prejudice :: Pride Prejudice Essays

Use of Satire in Pride and Prejudice Satire is used in Pride and Prejudice by Jane Austen to show the deficiencies in morals and ethics of the characters that Austen disapproves of. Satire is used to "attack" characters and to bring about change. The different characters types she satirizes are "suck-ups," hierarchical, and/or ignorant. Austen disapproves of Mr. Collins and that is why she attacks and satirizes him. Mr. Collins is a "suck-up." His living with Lady Catherine has caused him to demoralize himself. He thinks and talks highly of people higher than himself, such as, Lady Catherine DeBourgh. An example of this is when they were invited to dine with Lady Catherine DeBourgh and Mr. Collins then tells Elizabeth, "Do not make yourself uneasy, my dear cousin, about / your apparel. Lady Catherine is far form requiring that elegance of dress in us which becomes herself and / daughter. I would advise you merely to put on whatever / of your clothes is superior to the rest / ...she likes to have the distinction of rank preserved" (137 Austen). This shows how high he thinks Lady Catherine is and this sort of shows that he thinks he's sort of better than her by implying that she doesn't have an elegant dress. Another example of him "sucking-up" is when Mr. Collins introduces himself to Mr. Darcy at the ball. After introducing himself and making a "speech," Mr. Darcy "replied with an air of / distant civility / ...and Mr. Darcy's contempt / seemed abundantly increasing with the length of his / second speech" (85 Austen). When Mr. Collins returned to Elizabeth, he told her "Mr. Darcy seemed much / pleased with the attention" (85 Austen). Mr. Collins is so thickheaded that he didn't notice Mr. Darcy's contempt towards him. When Mr. Bennet commented on Mr. Collins letter, Mr. Bennet said that Mr. Collins letter contained a "mixture of servility / and self importance" (56 Austen). This is why Mr. Collins is also a fop. A fop is someone who sees himself/herself as much more sophisticated and well liked than they really are. He continually brags about his "so-called" friendship with Lady Catherine DeBourgh.

The Internet and Its Effects Essay -- Argumentative Persuasive Essays

The Internet and Its Effects The Internet was first developed in 1957 as a communication resource for the military Defense Unit. Since then the Internet remains to a service of communication that is now provided to all people with the access of a computer. Over the past several years the Internet has developed and expanded into an endless resource of information and knowledge. With billions of Internet users present in the world today, the idea of living life through the computer is not as uncommon as it used to be. Today people have the opportunity to experience relationships and receive an education through the computer. Although the quality of this kind of life is available, one may ask how realistic and healthy is it. Through the Internet, the process of gaining the products of life is non-existent. For example, I remember doing book reports and the process and experience in which it created. I would set aside at least a few hours of a day to go to the library, and work with a Liberian as a team in order to locate the information that I needed. I would then travel through an array of books to my destination. I would search through a few books on the same topic located right next to the book for which I had been looking. After finding several books with an array of different information I check them out, return home, and enjoy. Some may say that the Internet could have saved me the time it took to locate my resources. However, the process I went through socially, mentally and physically are aspects of life created through an experience, which the Internet cannot provide. Although the services provided through technology have brought society closer together, it has also pushed it farther apart. Consequently the Internet may... ...he effect. I have, and will continue to, experience the change and lack of communication that occurs with family and friends. The method in which I receive my education continues to become less personal as teachers take a step back and computers jump foreword. Computers are not a choice, they are a required form of communication in today's world that suggest we could all learn a great deal from sitting at a computer, alone. Works Cited Hallak, Jacques. " Global Connections, Expanding Partnership and New Challenges." U.S. Department of Education. September 20, 2000. (28 April 2002) Buchanan, Elizabeth. " The Social Microcosm of the Classroom." CPSR Newsletter. December 1997. (22 April 2002) Scherlis, William. "Internet Paradox, a Social Technology That Reduces Social Involvement and Psychological Well Being." American Psychologist 53 (1998): 1017-1031

Folklore in Star Wars, Planet of the Apes, and Alice in Wonderland :: Movies Film TV Television Essays

Folklore in Star Wars, Planet of the Apes, and Alice in Wonderland Folklore in the movies usually focuses around a hero or heroine, that hero or heroine is in a situation that they have to overcome. The hero or heroine can come in many different forms; it could be a teenage boy a long time ago, in a galaxy far far away, or an over the hill astronaught lost in space, or a little girl who falls down a hole. I am going to show how three movies contain folklore, Star Wars IV: A New Hope, Planet of the Apes one, and Alice in Wonderland. But first I need to define what folklore in the movies is. Folklore in the movies has five main points which the hero or heroine goes through. The call to adventure: something has to happen to the hero or heroine in order to get them involved in some situation which concerns them greatly. Refusal of the call: the hero or heroine has to disobey something or someone. Supernatural aid: the hero or heroine gets help from an outside force, someone wiser than the hero or heroine, and someone who understands the situation better. The crossing of the first threshold: once involved with the situation before them, the hero or heroine has a conflict which causes them to get caught in the belly of the whale. The belly of the whale: the hero or heroine gets caught in some place, of which they try to escape. Star Wars is one of the best movies to use as an example for folklore in the movies. The call to adventure: fate would have it that R2D2 would land into the hands of Luke Skywalker. The only thing keeping Luke from joining the Rebel Alliance is his uncle Owen Lars, aunt Beru Lars, and the harvest; but when the empire comes looking for R2 they come to Luke's house and kill his aunt and uncle. Refusal of the call: at first Luke says no to Ben (Obi-Wan) Kenobi. Han Solo doesn't want to help the Rebel Alliance at first, but at the end he does and saves Luke's life. Supernatural aid: Obi Wan is the old man in Star Wars who understands the force and who teaches Luke the ways of the force. The crossing of the first threshold: when Alderaan gets blown up, the Millennium Falcon gets caught in the Death Star's tractor beam, leaving them stuck inside the largest, most deadly battle-station ever created.

Online information system Essay

1. INTRODUCTION 1.1 BACKGROUND OF THE STUDY Future university’s training unit deliver training services to both novice and professionals in different areas of information technology core courses, arts and design, programming languages as well as basic studies manually. Interested individuals enroll in any of the available courses only by going to the university’s training unit. Also there is no means of advertising these services which is vital to those in search of it, somehow there is need for the training center to have a fully functional system that serve the same purpose online 24/7. 1.2 SITE OF THE PROJECT Future University 1.3 NATURE OF THE PROJECT Web based application 1.4 SIGNIFICANCE OF THE STUDY The significance of the study is that it will help in designing a system that will provide services online to subscribers of training programs. The training unit can also make use of the outcome of this study for the purpose of providing effective and convenient services to its subscribers. When completed the system will provide the following benefits: 1.It will provide user convenience since it can be accessed from anywhere around the globe through the internet. 2.It will serve as a means for the trainers to handle large number of trainees from different locations around the world at a time. 3.The proposed system will provide an advertisement functionality for the global reach of the training unit. 4.The online services will also provide easy access to information. 2. PROJECT DESCRIPTION 2.1 PROBLEM STATEMENT 2.1.1General problem There is no online system by which the training unit can advertise its training services in order to gain recognition worldwide. And the records of  information is done manually. 2.1.2 Specific problem 1.Registration of trainees is done manual therefore requiring large amount of paper work. 2.Bulk amount of papers occupy most of the office space and cost a lot of money. 3.The training unit has no means of creating awareness apart from the university’s medium. 4.There is no proper scheduling of courses and this may cause trainees’ dissatisfaction. 2.2 PROJECT OBJECTIVES 2.2.1 General Objectives To develop a web application that will deliver the same services in more efficient and effective way. 2.2.2 Specific Objectives 1.To include a database system within the application to store retrieve, manipulate, secure and save data. 2.To add interactive graphics to support awareness creation on the web as e-advertisement. 3.To develop a module that will provide a convenient scheduling for the training. 2.3SCOPE AND LIMITATION 1.The proposed system will cover the issues of awareness by including advertisement functionality. 2. Subscribers of the training and the trainers supposed to have a forum for further discussions but unfortunately that will not be covered in this project. 3.This project will not cover the payment system. 2.4 Methodology Traditional waterfall model. 3. PROJECT MANAGEMENT 3.1 Resources Requirement for Development For the purpose of developing the system the following resources are required 3.1.1Hardware requirements The hardware needed for the development process is a computer system with the following specification HardwareDescription ProcessorCore i5 Random Access MemoryRAM 6GB Hard disk 750 GB 3.1.2 Software requirements SoftwareSpecification ServerII express Server Side Scripting LanguageAsp.net IDEVisual studio 2013 professional for web 3.2 Resources Requirement for Deployment 3.2.1 Hardware requirements The hardware needed for the deployment process is a computer system with the following specification

History of Mass Communication Essay

On June 19, 1965 Republic Act No. 4379 was passed, providing for the establishment of the University of the Philippines Institute of Mass Communication (UP-IMC). Dr. Gloria Feliciano was appointed director, and later dean, of the Institute. UP-IMC was formally established as an academic unit on August 23, 1966 offering journalism courses leading to the A.B. Journalism degree. In school year 1966-67, the A.B. Broadcast Communication and the M.A. programs were instituted. It was also in May 1967 that the Institute graduated its first batch of students—nine A.B. Journalism majors. By September 9, 1969, the Institute had transferred from the College of Arts and Sciences to Plaridel Hall. The third undergraduate program of IMC, the A.B. Communication Research, was instituted on April 7, 1975. Seven years later, in school year 1982-83, the Ph.D. in Communication program was instituted. It was also during this school year that the merging of the three undergraduate programs into one B.A. Communication program with major in any of the three old programs (journalism, broadcast communication, and communication research) was undertaken. Likewise, the three masteral programs were merged into one M.A. in Communication program and students could major in either broadcast communication, journalism or communication research. In school year 1984-85, the Film and Audiovisual Communication’s program was added to the Institute’s undergraduate course offerings. The following school year, Prof. Georgina R. Encanto was appointed new Dean of the Institute, succeeding Dr. Gloria D. Feliciano. December 1, 1987 marked the reactivation of the DZUP under the management of the institute. On April 28, 1988, almost 23 years after it was established, the UP IMC was elevated by the UP Board of Regents. Dr. Delia R. Barcelona then became the Dean in 1991. Prof. Luis V. Teodoro was dean from 1994 to 2000. During his term, the A.B. Communication program was divided once more into four distinct courses. Construction of the new Mass Media Center began in late 1996 during the term of Dean Teodoro, who conceptualized the Center to prepare the College for the 21st century, and raised the initial funds for its construction. In 1998, the Commission on Higher Education named the Journalism and Communication Research departments as its Centers of Excellence in the study of communication. The Broadcast Communication and the Film departments, meanwhile, are candidates for Centers of Development. In 2002, during the deanship of Prof. Ellen Paglinauan, a new MA Media Studies program was instituted with specializations in Broadcast Communication, Journalism, Film. The latter is considered to be the first (and only) graduate program in film in the Philippines. Dean Nicanor Tiongson, meanwhile, started two new Mass Communication institutions: the Plaridel Journal and the Gawad Plaridel.

Rosewood Movie Review

Rosewood A great story based on real example, which happened in small town of Florida. This movie was directed by John Singleton, and based from real incident, that took place in 1923 in Florida. It is a story about how middle class African-Americans were living and enjoying life, until an incident happens in town. A white female is accusing colored person in raping her. From this point main goal of three main characters is to save people from mob attack, and lynching of colored people.This is a great example that we can relate to what he have learned in the class. As we know the main problem of this story is that a white female who had sexual intercourse with her lover, provoked him and he got in a fight with her. Leaving marks on her body and a clear mark on her face, witness of this event were colored people who were working outside and heard everything that was going on. Women was accusing that African-American men raped and beat her. She went outside screaming, and making a trag edy, hiding the truth.This is a great example of what was happening in 19 century, where lynching escalated to a new whole level. According to Jessie Ames, lynching was happening 29% in the North and 71% in the South. And what is the worst that all this killing was happening because of the women that excuse what made in South. Even though that we are knowing according to Jessie Ames that 71% lynching in the South that was happening, this event was instigated against white male, not against female. That said that lynching were happening for no reason, and excuse for it was white women.This move have related and showed us that no one was protected at that time. Living in this small town in Florida, having colored people everyone in middle class, leaving peacefully a knowing everyone. It still didn't help to solve the problem. In the movie was one important scheme when sheriff of the town asked women, if she is sure that it was African-American person or not. It gives us a hint that sh eriff does not belief what she is saying. Knowing that she is capable of not telling truth.White people are getting mad and are crushing and killing African Americans, they re mad and are following each other, while sheriff was trying to make everything fair and find the one who is guilty. But everything collapsed and they started killing and hanging African Americans. The only person who tried to stop and save their lives was owner of the shop. He didn't believed that someone couldn't done this to her. And he was certainly sure that colored people couldn't do that. He tried to save them from their death.He and a new guy, who came in town, team up in order to save kids and women, which ended up being a successful plan. This movie is a great example of what and how was going during mob attacks and racist killings. It showed up that there was a fear of white people to have and realized that colored people are getting educated and are having a better life style. That they are gaining p ower little bit by little bit. And we could see how white people were scared when â€Å"Major† came in to town, and knowing that he is wealthy. This is a story how white folks were scared of colored people, and were doing everything they could

Eassy on Imac

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Nazi Essay Example | Topics and Well Written Essays - 250 words

Nazi - Essay Example Part of the music composed and played by the youth was to make sure that the Germans recognized Jewish resistance in the Holocaust, and make sure that they knew that it was a widely spread affair, and took various forms. The youth organized themselves into the ghettos and concentration camps in form of orchestras, choirs, and other musical groups so as to give clandestine performances for their fellow residents. The Terezin ghetto, having been used by the Nazi for promoting propaganda was also referred to as a â€Å"model ghetto† and was home for most of the Jewish musicians and composers from all over Europe. Camps such as Auschwitz, Sachsenhausen, and Buchenwald planned and organized prisoner orchestras and used to give performances for officers of SS and all the visiting dignitaries in order to guarantee themselves survival (Hirsch 102). 2. There is a lot of comparison drawn to two music composers during the Nazi regime, Bruckner and Wagner, with their comparison being made on the type of their music, their meaning and the themes that guided in their compositions. Differences can be drawn on the meaning of their music. While Bruckner’s music lay in the symphonic form of music based on the instrumentals, Wagner’s’ music was a form of narrative, such as operas, and used symbols and myths. Symbolism in Bruckner’s music such as the 7th adagio reveals the theme of the sacredness in his compositions and religious beliefs. Contrary to Bruckner’s music, Wegner’s symbolism in his music was characterized by themes of love, hate, death, and sacrifice as well as sacred process to salvation. His biggest quest was the search for human universals by exploiting the theme of symbolism myth through his music and words in his compositions. The interests of Bruckner were in showing literature, drama or political philosophy every time he made a composition or

Where the red fern grows by Wilson Rawls Essay Example | Topics and Well Written Essays - 500 words

Where the red fern grows by Wilson Rawls - Essay Example The story is about Old Dan and Little Ann, two coonhounds bought by Billy when they were tiny puppies, how the three grow up together and help each other out on the path of life; and the life that the dogs and Billy lived with each other, and how they were always on the lookout for one another. Finally, when Old Dan dies due to injuries and Little Ann due to the grief, Billy has a revelation as he learns the true meaning of life. This paper helps to give an insight, through various examples from the book, of how Billy tried to persevere and train his dogs, and in the process, how he matured as a person himself. Thus, it helps to portray how a person must learn to accept suffering and make sacrifices before he is truly mature.   In the beginning, when Billy was a young boy, he wanted two coonhounds so badly, that he was willing to spend a good amount of time working to earn enough money in order to be able to buy them. Through a number of odd jobs, Billy is able to earn $50 to suffi ce him for the puppies. With this example, one can easily see that hard work and perseverance paid off as Billy sacrificed his time to work and earn so he could finally buy them. Furthermore, one can witness Billy working hard to train the puppies, along with his grandfather, as he taught the dogs all about racoon hunting so that they could kill enough racoons to make the family business of selling racoon fur grow and develop.

DNA is the most important for life Essay Example | Topics and Well Written Essays - 750 words

DNA is the most important for life - Essay Example This essay argues the DNA is the most important molecule for life. Deoxyribonucleic acid or DNA is a nucleic molecule that functions as one of the most central aspects of living organisms. Contained within DNA are the fundamental aspects of all living things; in these regards, DNA functions as a sort of encyclopedic instruction manual for all elements within the human genetic system. Another way of viewing DNA is as a blueprint for the living organism. When new components, including RNA or proteins need to be constructed, it is the DNA that determines how these elements will be constituted. Figure 1 below demonstrates the basic DNA genetic components. It’s for these reasons it’s clear DNA is more important to the construction of life than these components. While DNA is recognized as an essential blueprint for all living organisms, it all contains a number of important live creating and sustaining functions within these organisms. One such function is that of transcription. Within DNA there are genes, which are strands of material that influence the constitution of living elements (Cooper). These genes contain genetic components influence the organism’s phenotype through transcription processes. This transcription process functions through informing the sequences of RNA and protein. During this process the codons of a gene are implemented in transcribing RNA polymerase (Pollard). This process is then decoded through ribosomes that read the base-pairing messenger elements. This process occurs in a great variety of life producing ways, with sixty-four possible combinations, making DNA a core element for daily life. This process is witnessed below in Fig. 2. Fig. 2 Transcription Another core function of DNA that makes it the most important molecule for life is witnessed in its interaction with protein in the body. All components of protein interaction rely on DNA. Some of the most notable elements in terms of life-producing components occur in the domain of structural proteins. In the interaction between DNA and structural proteins, the important life-producing element of chromatin is produced (Van Holde). This element is used for the important life functions of mitosis and meiosis. Ultimately, it’s the combination of these elements that make DNA the most important molecule for life in living organisms. In conclusion, this essay has demonstrated that Deoxyribonucleic acid or DNA functions as the most important molecule for life in living organisms. While DNA functions in countless and complex ways, this essay has considered what it considers to be the most prominent such aspects. In these regards, DNA’s function as the blueprint of the living organism is considered as its primary function. In addition to this component, DNA also functions in transcription processes and in the development of chromatin. Ultimately, it’s the combination of these elements that makes DNA the most important component in living organisms. References Cooper, Geoffrey M. 2000. The Cell, 2nd edition, A Molecular Approach. Pollard, T. 2002. Cell Biology. Saunders. Van Holde KE. 1989. Chromatin. New York:

Discribe the impact of Darwin's evoluntionary theory on at least 4 Essay

Discribe the impact of Darwin's evoluntionary theory on at least 4 areas of American thought during the late 19th Century, inclu - Essay Example Through his 1859 book ‘The Origin of Species’, Charles Darwin instigated a change in the world views about the origin of humankind among other species, which challenged previously existing theories such as Creationism. With this new perspective, evolution began to affect the overall system of American thought. Some of the aspects of American thought include American philosophy, technology usage in the American society, religion, medicine, politics, environment, culture and globalization in the American context. This paper delves into the impact of Darwinism on some of these aspects of American thought in the nineteenth century. The paper also looks into the changes that took place with regard to each aspect and that saw some subjects gain more popularity and others decline. Keywords: Evolution, Changes, Philosophy, Darwinism, American Thought Introduction Evolution refers to the process of a string of natural modifications that a species of a population of organisms unde rgoes, which causes the species to develop, adjust to their surroundings, and eventually die out or become extinct (Smithsonian National Museum of Natural History, n.d.). All species including humans have developed through the process of biological evolution. Human evolution refers to the drawn-out progression of change which facilitated the development of people from apelike progenitors. Scientific evidence has revealed that the physical and developmental attributes shared by the entire human species originated from apelike predecessors and evolved over a period of time (Smithsonian National Museum of Natural History, n.d.). The theory of evolution has been subject to intensive scientific research over the last 150 years. There is numerous and convincing evidence that living organisms have undergone the process of evolution spanning over a period of millions of years. According to Andrews and Stringer the account of human evolution dates back to approximately 30 million years ago i n North Africa, when the now expansive Sahara desert was an expanse of lush rain forests and the region was inhabited by a species identified by historians as Aegyptopithecus (1989). This theory was developed by Charles Darwin and is detailed in his 1859 book ‘Origin of Species’. Following its development, the theory was adapted and accepted in many societies despite the fact that it faced acclamation and criticism in equal measure. In the American society as with many others in the world over, world views based on the origin of mankind as well as the development of world and human civilizations began to be shaped by the theory. In retrospect, Charles Darwin’s theory of evolution resulted in changes in many aspects of American thought in the nineteenth century. Multiple fields of science, research and education have been influenced by Darwinism. Some of these aspects are discussed below. Impact of Darwinism on Philosophy The realization of the theory of natural s election that is a component of Charles Darwin’s theory of evolution resulted in changes in American philosophy in the nineteenth century. Philosophy is applied and put into practice by humans in their development of world views and perspectives. Philosophy is developed within the human mind. The theory of natural selection to a great extent includes the development of humankind and the human brain; making them both results of natural selection. As a result therefore, Darwinism directly impacts on philosophy (Lemmens, 2006). The theory of

International law Essay Example | Topics and Well Written Essays - 3000 words - 1

International law - Essay Example This means that the decisions made do not have precedents on the other courts, which means that the provisions of international rules will continue to be applied inconsistently. A good example of a rule, however, is the responsibility to protect doctrine, which necessitates intervention in cases of genocide and other widespread human rights abuses. That said, even this doctrine is applied inconsistently, as seen in the case of Sri Lanka, a nation which has been at war for 30 years. This nation has not been the target of R2P intervention, and has, for many years, been largely ignored by the United Nations. This case study shows the limits of international rules of law, and demonstrates the need for a more comprehensive approach to be taken on the international stage. The Traditional Meaning of Sovereignty The United Nations' attempts to establish an international rule of law meets a stumbling block in the form of the concept of state sovereignty. State sovereignty is a powerful and tr aditional concept, and has traditionally been the bedrock of world order and interstate relations. (Supplement to the International Commission on Intervention and State Sovereignty). What state sovereignty means is that every nation-state has the right to rule its people, and dispose of its resources, by its own independent edicts (International Commission on Intervention and State Sovereignty, p. 12). Because of the concept of state sovereignty, the protected and respected norm, even by the United Nations, is one of non-intervention. State sovereignty is such a paramount concept that, if one nation violates it, then the offended nation can defend itself by right, and the United Nations protects this right to defend (International Commission on Intervention and State Sovereignty, p. 12). That said, state sovereignty is not absolute, and is subjected to international rules and regulations. Moreover, in today's globalized world, state sovereignty has become ever-more tenous. The reali ty of today's world is that national borders are often breached by environmental, cultural and economic influences through technological and communication advances (Supplement to the International Commission on Intervention and State Sovereignty). State sovereignty is also limited in that nations agree that, in order to maintain their sovereignty, to protect their citizens, and this enables the international community to hold wayward nations accountable for their own actions towards their citizens (International Commission on Intervention and State Sovereignty, p. 12). In other words, if a nation is committing atrocities against its citizens, then that nation effectively relinquishes its own sovereignty, and the international community has the right to step in and intervene when this occurs. International Rule of Law The other concept that should be understood in this context is the concept of an international rule of law, and the brief historical basis for this. Chesterman (2008) h as explored this concept in depth. He states that the international rule of law has been promoted through international treaties, development actors (including donor States), and security actors (such as the U.N. Security Council). The latter has promoted the rule of law as a form of conflict resolution, claims Chesterman. He sees the international rule of law operating to protect human rights by issuing human rights treaties, as well as international codes